E-Commerce and Mobile Commerce Archives — MarTech Series https://martechseries.com/category/mobile/mobile-marketing/e-commerce-and-mobile-commerce/ Marketing Technology Insights Tue, 31 Mar 2026 10:42:53 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.5 https://martechseries.com/wp-content/uploads/2024/09/cropped-martech_series_logo-1-4-32x32.png E-Commerce and Mobile Commerce Archives — MarTech Series https://martechseries.com/category/mobile/mobile-marketing/e-commerce-and-mobile-commerce/ 32 32 Doba Launches Unified AI Platform to Consolidate Every Dropshipping Automation Tool in One Place https://martechseries.com/predictive-ai/ai-platforms-machine-learning/doba-launches-unified-ai-platform-to-consolidate-every-dropshipping-automation-tool-in-one-place/ Tue, 31 Mar 2026 10:42:53 +0000 https://martechseries.com/?p=397728 doba logo

Doba Pilot introduces natural language-driven eCommerce operations, enabling sellers to build, source, list, and fulfill orders through a single AI-powered interface

Doba, a dropshipping platform that has served more than 3.2 million sellers worldwide, has launched the beta of Doba Pilot, a unified AI system designed to bring every core dropshipping function into one interface. The platform replaces what has historically required multiple tools and manual workflows, enabling online sellers to run complete store operations with natural language commands. With this launch, Doba advances from a supplier directory and modular toolset into a cohesive AI-driven platform built for end-to-end eCommerce management.

Doba Pilot functions as an AI co-pilot for dropshipping businesses. A seller can type a single instruction, such as “Build a store, find trending outdoor products, and list them at a 20% margin,” and the system carries out the corresponding workflow. The platform consolidates four primary capabilities. The first is an AI-powered product discovery that analyzes demand signals, pricing potential, and supplier data. The second is an automated Shopify store setup. The third is AI-generated product listings with descriptions, pricing suggestions, and complete item details. The fourth is real-time inventory synchronization across Doba’s supplier network. Individual tools remain accessible through the main Doba website for sellers who prefer a modular approach.

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“For too long, starting and running an eCommerce business has meant juggling too many disconnected systems,” said Mandy Ji, CEO at Doba. “Doba Pilot changes that. We built this platform so that the operational complexity of dropshipping sits with the software, not the seller. Our goal has always been to make launching a business as accessible as possible, and Doba Pilot is the clearest expression of that to date.”

The launch comes as the dropshipping sector continues on a strong growth path. Research and Markets projects that the global dropshipping market will grow from $330.86 billion in 2025 to $401.41 billion in 2026, representing a compound annual growth rate of 21.3%. That figure is expected to reach $828.46 billion by 2030. Demand among new eCommerce entrepreneurs remains high, driven by the low capital requirements of the dropshipping model and the continued expansion of online retail channels globally. Platforms that can reduce early-stage operational friction are well positioned as the sector scales.

Doba’s supplier infrastructure reinforces the value of the Pilot platform. More than 90% of Doba’s supplier network is US-based, giving sellers access to domestic inventory and shorter fulfillment windows. This represents a meaningful advantage for merchants targeting American consumers, who increasingly expect fast and reliable delivery. The platform integrates with Shopify, WooCommerce, Amazon, eBay, Walmart, TikTok Shop, Wix, and BigCommerce, enabling Doba Pilot users to manage operations across multiple sales channels from a single hub.

The Doba Pilot beta is currently available to existing Doba users and new signups through the platform’s official website. Future development will focus on enhanced product intelligence, deeper operational automation, and tools for listing optimization, inventory monitoring, and compliance support. Doba plans to evolve Doba Pilot into a comprehensive business assistant capable of supporting merchants at every stage of their eCommerce operations.

“What we are building is infrastructure for the next generation of online retail founders,” Mandy Ji added. “Doba Pilot is the first step toward a platform that does not just support a dropshipping business. It actively helps run one.”

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Designkit Launches E-Commerce Design Platform to Streamline Product Visuals for Global Sellers https://martechseries.com/mobile/mobile-marketing/e-commerce-and-mobile-commerce/designkit-launches-e-commerce-design-platform-to-streamline-product-visuals-for-global-sellers/ Tue, 31 Mar 2026 10:32:41 +0000 https://martechseries.com/?p=397729 Designkit announced the global availability of its comprehensive e-commerce design platform, driven by a single core mission: to make every product image look ready to sell. High-quality visuals are essential for conversion in digital retail, yet traditional product photography creates significant bottlenecks due to high studio costs and lengthy production timelines.

Designkit addresses this directly, helping digital merchants of all sizes produce conversion-ready product visuals in hours rather than days, at a fraction of traditional production costs.

The platform is powered by two integrated suites:

The Generative AI Suite enables sellers to generate a full listing image set from a single prompt, including white-background shots, lifestyle scenes, and in-use visuals, all delivered in one automated output. Its core engine supports high-volume batch processing and end-to-end localization across five languages (English, Spanish, Portuguese, Chinese, and Indonesian), adapting both visual design and product copy to local consumer aesthetics and cultural preferences. Specialized tools include the AI Fashion Model Generator for virtual try-on across fashion and apparel, the AI Product Photography Generator for instant background creation, the Product Video Generator for social commerce campaigns, and AI Product Detail Page Design for complete A+ content creation.

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The AI Photo Editor Suite delivers professional-grade refinement through five core tools: Background Remover, Background Generation, Object Remover, Image Enhancer, and Text & Element Integration, enabling instant, publication-ready finalization at scale.

Together, the two suites compress production timelines from days to hours, enabling enterprise sellers to accelerate product A/B testing, scale market-entry strategies efficiently, and significantly reduce overhead costs without sacrificing visual quality.

“Our product roadmap is directly shaped by the sellers we serve,” said the Head of Global Strategy at Designkit. “The real pain point isn’t just generating an image — it’s building a compliant, high-converting listing. Our dual-engine approach equips global sellers to produce and refine localized visuals quickly and cost-effectively. Looking ahead, we are developing automated product descriptions and compliance checks, ultimately building a comprehensive operating system for the digital shelf.”

Marketing Technology News: Cross-Department Collaboration with Marketing Workflow Automation: Enhancing Alignment Between Sales, Customer Service, and Marketing Teams

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Firmly Launches Firmly Connect, the First Agentic Commerce Platform that Allows Merchants to Directly Connect to Any Agent or Agentic Marketing Channel Without Deploying Any Code https://martechseries.com/mobile/mobile-marketing/e-commerce-and-mobile-commerce/firmly-launches-firmly-connect-the-first-agentic-commerce-platform-that-allows-merchants-to-directly-connect-to-any-agent-or-agentic-marketing-channel-without-deploying-any-code/ Wed, 25 Mar 2026 11:06:55 +0000 https://martechseries.com/?p=397412 Firmly

Firmly Connect enables merchants to quickly become “agentic commerce-ready” within hours to sell across AI shopping agents, platforms, and publishers, which are widely projected to become a $3–5 trillion agentic commerce economy within the next five years

Firmly Connect is now embedded as enterprise infrastructure as Aurus becomes the first omni-commerce gateway with native agentic commerce through a partnership with Firmly

Firmly, the leader in agentic commerce, introduced Firmly Connect, a no code onboarding platform that autonomously integrates with merchants’ existing websites and commerce infrastructure to help merchants more easily sell through new agentic marketing channels. The solution creates a direct and trusted connection between the agent and merchant and eliminates months of engineering work, complex data restructuring, and cross-team coordination that has restricted merchants from participating in the new agentic commerce economy.

The Firmly Connect no-code onboarding experience allows merchants, including Best Buy, Backcountry, and others to quickly activate agentic commerce by verifying their business credentials, selecting where they want to sell, and publishing their product catalog while maintaining full control over pricing, inventory, and distribution. At the center of Firmly Connect is the Firmly Agent Control Center, where merchants are provided with a centralized interface to easily manage and monitor what agents and channels they sell through, the products they sell within each channel, and how their products appear and transact across AI shopping agents, marketplaces, publishers, and other emerging commerce environments.

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“Agentic commerce will represent one of the most important shifts we’ve seen in digital retail—opening up entirely new demand channels through AI agents, and emerging vertical shopping apps. The challenge has always been how complex and resource-intensive it is to integrate any new individual channel,” said Kevin Lenau, president, Backcountry family of brands. “With Firmly, that barrier disappeared. Backcountry and CSC can now easily connect their brands to these new channels, with zero engineering resources or reworking our infrastructure. I did not believe the zero engineering to launch but they proved this true. This is a major step forward in unlocking the full potential of agentic commerce at scale.”

Traditional integrations for agentic commerce typically take three to 12 months, involve 12–18 team members, and can cost $250,000–$500,000 per channel. Firmly Connect reduces that process to approximately 45 minutes of merchant time, lowering integration costs by an estimated 95%. The platform autonomously integrates with a merchant’s systems and runs automated testing to validate the integration, removing the need for engineering effort on the merchant side.

“Agentic commerce is rapidly emerging as the next major distribution channel for online retail, but integration complexity has slowed adoption,” said Kumar Senthil, Co-Founder and CEO of Firmly. “We built Firmly Connect so merchants can become agentic-ready in hours, without writing a single line of code, and reach every AI commerce channel through a single integration.”

The Firmly platform is built around three core capabilities:

  • Protocol Abstraction: Firmly abstracts across emerging protocols—including MCP, AP2, ACP, UCP, A2A, and KYA—so merchants can participate in multiple ecosystems without rebuilding integrations for each one.
  • Horizontal Infrastructure Layer: Firmly operates above existing commerce platforms allowing merchants to connect once and distribute everywhere.
  • Merchant-of-Record Model: Merchants remain the merchant of record, preserving their brand, customer relationships, first-party data, and control over pricing and inventory.

Firmly also announced a strategic partnership with Aurus, an enterprise omni-commerce payment platform serving major retailers and grocers across more than 25 countries. Through the partnership, Aurus becomes the first omni-commerce gateway with native agentic commerce capabilities, enabling its enterprise retail customers to activate AI-driven commerce channels without additional infrastructure changes by Aurus or the merchant. Retailers using Aurus can now extend their existing product catalog, checkout and payment orchestration infrastructure into emerging AI shopping environments while preserving their brand, customer relationships, and merchant-of-record status.

“Agentic commerce is an exciting and evolving space for retailers,” said Rahul Mutha, CEO at Aurus. “Through our partnership with Firmly, we’re able to deliver 3 things. First, we are able to keep all the existing digital commerce complex use cases and tender matrix intact. Second, we are able to bring the agentic commerce experience in matter of weeks not months. Third give the retailers a learning experience of Agentic commerce without reprioritizing other internal projects.”

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HYTN Announces Extension of Marketing Program https://martechseries.com/sales-marketing/marketing-automation/hytn-announces-extension-of-marketing-program/ Tue, 03 Mar 2026 09:05:29 +0000 https://martechseries.com/?p=396226 HYTN.jpg

HYTN Innovations, a pharmaceutical manufacturer specializing in cannabis, announces, further to its news release on January 9th 2026, that it is extending its engagement of MCS Market Communication Service GmbH (“MCS”) to provide certain marketing and communications services.

The engagement is expected to commence on March 3, 2026, and continue for a period of approximately 60 days, or until the allocated budget is exhausted, subject to earlier termination or extension at the discretion of the Company. The services to be provided by MCS are expected to include the review and evaluation of existing marketing and communications materials, including the Company’s website and corporate presentation, the development of digital content and advertising materials, keyword optimization, project coordination, and media distribution services, with the objective of increasing general awareness of the Company and its business. MCS will execute these services through online platforms using demographic, geographic, keyword, and interest-based targeting to reach relevant investor audiences.

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MCS is arm’s-length to the Company. In consideration for the services, the Company has agreed to pay €50,000 to MCS. No securities of the Company will be issued as compensation, and to the knowledge of the Company, neither MCS nor any of its principals hold any securities of the Company.

MCS Market Communication Service GmbH is located at Saarlandstraße 28, 58511 Lüdenscheid, Germany; email: info@mcsmarket.de.

HYTN Innovations Inc. is a pharmaceutical company specializing in the formulation, manufacturing, marketing, and sale of products containing psychoactive and psychotropic compounds, including cannabis-derived cannabinoids. The Company focuses on serving federally regulated markets by applying pharmaceutical-grade development, manufacturing, and quality systems. HYTN advances products to market by identifying regulated market opportunities and leveraging its integrated development and commercialization platform.

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Jivox Raises Strategic Financing, Rebrands As DaVinci Commerce To Power The New Era Of Agentic Commerce Marketing https://martechseries.com/predictive-ai/ai-platforms-machine-learning/jivox-raises-strategic-financing-rebrands-as-davinci-commerce-to-power-the-new-era-of-agentic-commerce-marketing/ Mon, 12 Jan 2026 13:58:11 +0000 https://martechseries.com/?p=393764 Saama Capital Founder Ash Lilani and Former Procter & Gamble Chief Innovation Officer Jerry Porter Join DaVinci Commerce Board of Directors

DaVinci Commerce, formerly named Jivox, announced that it has raised a strategic round of financing to invest in the growth of its AI-native DaVinci Commerce platform designed to help large global brands and commerce media networks scale consumer engagement and acquisition through agentic commerce marketing. This financing follows accelerating adoption of DaVinci Commerce, as large consumer goods and retail enterprises seek to deploy agentic AI to scale commerce marketing. DaVinci Commerce meets this demand with an agentic commerce marketing platform that brings together AI-powered commerce content optimization and agentic commerce media activation—automating campaign activation in minutes across commerce media networks through an architecture enforced by enterprise guardrails. DaVinci Commerce is recognized as a Top 50 innovation at the 2026 National Retail Federation (NRF) Innovators Showcase, highlighting its leadership in bringing agentic AI to commerce marketing.

Commerce media continues to be one of the fastest-growing segments in digital advertising, based on eMarketer’s May 2025 forecast projecting U.S. commerce media ad spend at a 15.3% CAGR from 2025–2029. While eMarketer’s forecast reflects the scale and pace of category growth, market adoption is widely understood to be shaped by broader industry dynamics, including the increasing convergence of commerce media, programmatic buying, and closed-loop measurement. At the same time, enterprises are rapidly adopting AI—and increasingly, agentic AI—to automate complex, multi-step workflows that previously required significant human coordination. DaVinci Commerce was designed from the ground up to operate at this intersection.

“Commerce media growth is no longer limited by media spend but constrained by the ability to handle speedy launches, multi-retailer complexity, and compliance,” said Diaz Nesamoney, Founder & CEO of DaVinci Commerce. “We built the DaVinci Commerce platform from the ground up to be AI-native, enabling brands to lower the cost and complexity of creating and running commerce campaigns across multiple retail media networks while improving performance through personalized commerce ads—all with enterprise-grade guardrails. As demand for agentic commerce marketing continues to accelerate, we raised this round of financing to further invest in product innovation and expand our go-to-market efforts.”

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This round of investment in DaVinci Commerce is backed by a distinguished group of technology and enterprise leaders, including:

  • Saama Capital, a Silicon Valley venture capital firm focusing on AI and Commerce technologies as a key investment area.
  • Amit Singhal, formerly Senior Vice President and Google Fellow who led Google’s core search team for over 15 years, overseeing the development and quality of the company’s search algorithms and shaping the evolution of Google Search.
  • Sohaib Abbasi, a technology executive who served as CEO and Chairman of Informatica—where he led substantial growth. Sohaib was also part of the early founding team and held several executive leadership roles at Oracle. He has since served on multiple technology company boards and in senior advisory roles.
  • Cosmos Nicolau, a senior engineering leader at Akamai, Fabric7, Google, GRAIL Bio and Neeva. As an early VP at Google he led teams that worked on search and cloud infrastructure, as well as consumer products including Shopping, News, Video, and Image Search.

DaVinci Commerce also announced that Ash Lilani, Founder and Managing Partner of Saama Capital, and Jerry Porter, who was recently Chief Research and Innovation Officer at Procter & Gamble Fabric & Homecare, have joined the board of directors. DaVinci Commerce’s board also includes Greg Archibald, VP of Global Ad Sales at PayPal, and Robert Chatwani, President of DocuSign and was previously CMO of Atlassian and CMO of eBay North America.

“I am very excited to be teaming up with Diaz who is a seasoned serial entrepreneur with several prior successful ventures. AI is transforming the world of commerce marketing and DaVinci Commerce hit the market at exactly the right time when all enterprises are wanting to leverage AI to adapt to the rapidly changing consumer landscape of LLM-driven conversational commerce,” said Ash Lilani of Saama Capital.

“CPG brands globally are seeing tremendous opportunity to leverage first-party consumer data and conversational signals to engage with and acquire customers in a personalized way,” said Jerry Porter.  “Prior to commerce media and LLM powered Agentic Commerce, brands were often flying blind with little visibility into or engagement with the actual purchase. DaVinci Commerce makes it easy for brands to engage consumers and connect the dots between exposure, discovery and purchase, delivering powerful insights to brands and personalized experiences to consumers.”

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DaVinci Commerce enables brands to operationalize agentic AI across commerce marketing through two core capabilities:

  • Commerce Content Optimization: Use AI to generate, optimize, and deliver ads and content for programmatic media, enabling personalization without sacrificing scale.
  • Commerce Media Activation: Launch AI-powered commerce media campaigns in under five minutes, dramatically reducing time-to-market while preserving brand, legal, and retailer guardrails.

Originally launched in August 2023, DaVinci Commerce now supports agentic shopping experiences that connect consumers directly with AI-driven shopping agents. Rather than sending users to crowded product landing pages, the platform generates personalized prompts and guided shopping conversations and discovery that help consumers evaluate options and complete purchases in real time—linking ad exposure to verified transaction data and incremental sales measurement.

The rebrand to DaVinci Commerce reflects the company’s commitment to leading the next era of commerce marketing—one where AI agents work alongside humans to accelerate execution without sacrificing trust or control.

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Brandfuel Launches AI-Native Product Experience Management Platform, Unifying the eCommerce Content Lifecycle from Creation to Conversion https://martechseries.com/mobile/mobile-marketing/e-commerce-and-mobile-commerce/brandfuel-launches-ai-native-product-experience-management-platform-unifying-the-ecommerce-content-lifecycle-from-creation-to-conversion/ Tue, 25 Nov 2025 10:22:19 +0000 https://martechseries.com/?p=391094 After completing a successful beta program, Brandfuel announced the general availability (GA) of its AI-native Product Experience Managment (PXM) Platform, built to help small to mid-size eCommerce brands and agencies centralize, optimize, and scale their product content operations.

Brandfuel brings together the tools and intelligence required to manage every stage of the content lifecycle—from onboarding, to enrichment and scoring to testing, publishing, and performance tracking—within a single unified platform.

“Brandfuel was built to solve one of the most persistent challenges in eCommerce: haphazard product onboarding leading to fragmented, inconsistent, and underperforming product content,” said Andy Lloyd, CEO of Brandfuel. “By combining AI automation with brand intelligence, we’re giving teams the ability to continually improve product performance and customer experience to provide a more contextual and relevant Shopify store—without adding headcount.”

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A Unified Platform for Product Content Excellence

Built as a comprehensive product experience management platform (PXM), Brandfuel provides a customizable and extensible platform that helps digital commerce teams improve conversion rates, enhance customer experience, and eliminate content chaos through a tightly integrated suite of AI-driven capabilities:

  • Company Brand Profile Training: Captures each brand’s unique DNA—personas, competitors, and SEO keywords—to guide personalized content creation.
  • Product Data Enrichment: Automates image analysis, ALT tags, per-product competitors and personas, and keyword/GEO targeting.
  • Product Content Scoring: Evaluates content across SEO/GEO, grammar, localization, and brand voice consistency. The extensible platform allows brands and agencies to create an unlimited number of criteria to meet their specific needs.
  • Multi-Language, Multi-channel Support: Enables global scalability with automated content localization and translation and support for tailored content for all the major marketplaces.
  • A/B Content Testing: Automatically and continuously identifies the lower-performing product content variations and creates new versions, automatically publishing to the relevant sales channels.
  • Publishing & Approval Workflows: Simplifies collaboration and governance across distributed content teams while tracking all variations and providing integrated brand feedback.
  • ROI Dashboard: Quantifies the impact of content improvements on engagement and conversion metrics.
  • Klaviyo & Meta Campaign Integrations: Extends optimization into marketing campaigns for performance feedback loops to increase the Return on Ad Spend (ROAS).

Early Customer Results

Early adopters have already seen measurable benefits from Brandfuel’s unified approach to product content.

“Brandfuel has transformed how our agency delivers eCommerce content at scale,” said Anthony Severo, Founder of Inclined Agency. “Our clients are now seeing faster time-to-market, consistent brand voice, and measurable gains in conversion—without expanding their teams.”

Marketing Technology News: From MarTech Stack to MarTech Fabric: Weaving Brand, Content, and Conversion Into One Thread

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Ahold Delhaize USA Marks Major Omnichannel Milestone, Completes Rollout of Proprietary Digital and E-commerce Platform https://martechseries.com/mobile/mobile-marketing/e-commerce-and-mobile-commerce/ahold-delhaize-usa-marks-major-omnichannel-milestone-completes-rollout-of-proprietary-digital-and-e-commerce-platform/ Fri, 14 Nov 2025 08:46:34 +0000 https://martechseries.com/?p=390284 Addition of Hannaford to the Platform Completes Multi-Year Rollout, Advancing Omnichannel Growth and Enhancing Customer Experience

Ahold Delhaize USA announced the completion of the rollout of its proprietary digital and e-commerce platform for all five U.S. brands – Food Lion, The GIANT Company, Giant Food, Hannaford and Stop & Shop. This milestone was marked as Hannaford transitioned to the platform this fall. The modern, cloud-based architecture enables the Ahold Delhaize USA brands to collectively serve more than 26 million customers each week.

“This achievement represents the culmination of a journey to create a scalable digital and e-commerce platform that meets the evolving needs of customers and positions Ahold Delhaize USA brands for growth,” said Keith Nicks, Chief Commercial and Digital Officer for Ahold Delhaize USA. “We’re excited now to harness the full potential of the platform to continue to accelerate omnichannel capabilities, deliver more seamless experiences and innovate for the future.”

The completion also comes on the heels of Ahold Delhaize’s announcement of e-commerce profitability. The first brand launched in 2020, and the subsequent rollout included phased implementations across more than 2,000 stores and robust e-commerce businesses, contributing to Ahold Delhaize USA companies’ annual sales of $59 billion. It now powers thousands of daily online orders and digital interactions, supporting the advancement of the company’s Growing Together strategy.

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Developed and managed by in-house technology teams, the platform serves as the foundation of Ahold Delhaize USA’s digital ecosystem, powering e-commerce, digital engagement and personalized customer experiences for each brand, including improved site performance, simplified account management, personalized promotions, a more integrated online ordering and fulfillment experience, and enhanced opportunities in advertising and retail media. The platform also enables faster deployment of new features and efficiency of resources across the Ahold Delhaize USA portfolio.

“Completing the platform rollout across all brands is not just a technology milestone, it’s a business transformation,” added Nicks. “We’re proud of the teams whose collaboration and commitment have made this possible, and we’re energized by the innovation this foundation will continue to unlock.”

With all five brands now on the proprietary platform, Ahold Delhaize USA continues to advance its leadership in digital transformation and omnichannel retail, strengthening its ability to meet customer needs today and innovate for tomorrow’s opportunities.

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Lezzat Launches Amazon Europe Expansion Services as US Amazon Sellers Seek Global Growth https://martechseries.com/sales-marketing/lezzat-launches-amazon-europe-expansion-services-as-us-amazon-sellers-seek-global-growth/ Tue, 14 Oct 2025 08:26:07 +0000 https://martechseries.com/?p=388186 Lezzat, one of UK’s oldest Amazon full-service agencies, has announced the launch of its 2026 Amazon Europe Expansion services, a comprehensive program designed to help mature US Amazon sellers establish a strong presence across Europe’s rapidly expanding Amazon marketplaces. The program is strategically timed to align with Amazon’s continued investment in logistics, infrastructure, and marketplace development across the continent, including new rollouts in Ireland and expanded same-day delivery coverage across major European cities.

The new initiative provides a structured pathway for US Amazon sellers seeking to diversify their sales beyond the saturated US market. Europe’s e-commerce sector offers multiple developed yet underpenetrated markets with strong consumer trust and consistent online shopping demand. By addressing critical challenges such as VAT compliance, marketplace localization, and logistics coordination, Lezzat enables sellers to scale internationally with clarity and minimize the risks typically associated with cross-border selling.

“Less than one percent of US Amazon sellers are currently active in Europe, despite the region including Germany – Amazon’s second-largest global marketplace that’s constantly expanding,” said Alexandros Karagiannis, Director at Lezzat. “Our program bridges that gap by removing the barriers that often make international expansion seem unattainable. For ambitious brands, this is an extraordinary opportunity to capture growth in markets where competition remains thin.”

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A Timely Expansion Opportunity
Lezzat’s 2026 Amazon Europe Expansion service provides sellers with the expertise, infrastructure, and on-the-ground support needed to navigate the full-scope of cross-border e-commerce. It covers every aspect of international Amazon growth, offering end-to-end support that allows sellers to focus on scaling their brand while the agency manages compliance and operational demands.

Key features of the 2026 Expansion Service include:

  • VAT Registration and Compliance: Managed through trusted partner networks to ensure full regulatory alignment.
  • Marketplace Onboarding: Support for Germany, the U.K., France, Italy, Spain, and additional European regions as Amazon’s network expands.
  • Listing Translation and Localization: Native-language adaptation to improve discoverability and engagement.
  • Advertising and Marketing Strategy: Full-service management of PPC, DSP, and advertising campaigns tailored to market behavior and seasonality.
  • Inventory Planning and Operations Management: Coordinated cross-border logistics, stock allocation, and cross-border fulfillment strategies to prevent delays and optimize cost efficiency.
  • Review and Reputation Management: Continuous monitoring and response strategies to help sellers build trust and long-term credibility with European customers.

“Our goal is to make international growth attainable and sustainable,” added Karagiannis. “Many sellers underestimate how fragmented the European landscape can be. By centralizing all the moving parts – compliance, operations, and marketing – we’re helping them focus on what really matters: scaling their brand.”

Supporting Sellers from Strategy to Execution
Lezzat’s team brings together experienced Amazon sellers, strategists, and multilingual marketing professionals who understand the operational realities of scaling internationally. They work closely with clients to manage the complexities of cross-border e-commerce freeing them from operational bottlenecks and ensuring consistency in branding, compliance, and customer engagement across regions.

“Early expansion into Amazon Europe positions sellers for long-term competitive advantage,” added Karagiannis. “With Amazon continuing to grow its footprint, the sellers who act early will not only diversify and protect their businesses but will also secure positions of strength in markets that continue to grow year after year.”

Lezzat is a multi-award-winning Amazon full-service agency based in the United Kingdom. Founded in 2018, the company has supported over 500 brands in scaling their presence on Amazon UK, USA & Europe. Lezzat provides end-to-end services to Amazon sellers, including Amazon SEO, design, PPC, Consulting, marketplace setup, listing localization, DSP, inventory management, and review management. With a team composed of experienced Amazon sellers, Lezzat offers practical expertise and a proven track record in guiding brands through successful European expansion.

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Rezolve Ai Acquires Subsquid: Building the Data and Payments Backbone for the AI Economy https://martechseries.com/predictive-ai/ai-platforms-machine-learning/rezolve-ai-acquires-subsquid-building-the-data-and-payments-backbone-for-the-ai-economy/ Thu, 09 Oct 2025 14:25:56 +0000 https://martechseries.com/?p=388036 Acquisition unites blockchain data science, decentralized data lakes, and digital-asset payment rails into a single intelligent commerce infrastructure
  • Rezolve Ai acquires Subsquid (SQD): a leading decentralized data-infrastructure platform powering Web3 and AI innovation.

  • Data Layer: Subsquid’s decentralized data lake and query engine make blockchain data instantly searchable and usable for AI systems.

  • Payment layer: Together with Smartpay’s digital-asset checkout rails, Rezolve now connects the data, intelligence, and payments pillars of AI-commerce.

  • Token rebrand: The SQD utility token will be rebranded in due course (currently trades as SQD).

  • Treasury strategy: Rezolve intends to acquire SQD tokens equivalent to at least 1% of annual revenues, aligning long-term participation with ecosystem growth.

Rezolve Ai, the category-defining platform at the intersection of AI, commerce, and payments, announced the acquisition of SQD (Subsquid), a decentralized blockchain data platform whose token, currently trading as SQD on major exchanges including Coinbase, Binance, and Crypto.com, will be rebranded in due course following regulatory and exchange approvals and will be acquired annually into a Rezolve Ai treasury.

The acquisition will unite blockchain data science, decentralized data lakes, and digital-asset payment rails into a single intelligent commerce infrastructure.

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Subsquid operates at remarkable scale with over 2,500 active nodes, making it one of the largest decentralized data networks in the world. The platform manages more than 2.1 petabytes of blockchain data, handles over 5 million daily queries, and supports over a 150 blockchain projects and clients. Subsquid’s network underpins applications across DeFi, analytics, and AI innovation, serving top-tier players including PancakeSwap and more so, and a strategic partnership with Deutsche Telekom. Protocols with over USD15 billion in combined Total Value Locked (TVL) rely on Subsquid’s infrastructure, further underscoring its critical role in the Web3 data ecosystem.

This acquisition builds on Rezolve’s recent acquisition of Smartpay, the Brazil-based digital-asset payments company led by Rocelo Lopes, a long-time collaborator of Tether and one of Latin America’s foremost digital asset innovators. Together, Smartpay and Subsquid advance Rezolve’s strategy to connect AI, digital-asset payments, and on-chain data infrastructure enabling intelligent, real-time, agentic commerce. Rezolve believes this acquisition marks one of the first major bridges between traditional finance and decentralized data networks, a step toward uniting enterprise-grade AI commerce with the transparency and efficiency of Web3. It demonstrates how enterprise-grade AI and proven commercial scale can combine with the transparency and innovation of decentralized technologies.

The Data That Powers the AI Economy
AI is only as powerful as the data it runs on and Subsquid makes blockchain data accessible, searchable, and usable at scale.

Subsquid’s decentralized data lake aggregates, cleans, and structures blockchain data from multiple networks, making it instantly searchable through a flexible query engine. This allows AI models and analytics platforms to transform raw blockchain activity into actionable intelligence for real-time, data-driven commerce.

The Foundation of Agentic Commerce and Finance
Agentic commerce describes how AI systems act on behalf of people and businesses, searching, negotiating, and completing transactions automatically. The acquisition of Smartpay and Subsquid completes the three essential layers of Rezolve’s vision for agentic commerce and finance:

  • Subsquid supplies the data layer, the decentralized, queryable, and verifiable infrastructure that autonomous AI agents depend on to reason, transact, and learn from real-time data.
  • Smartpay provides the payment rails, enabling digital-asset checkout and settlement across currencies and stablecoins.
  • Rezolve’s proprietary brainpowa LLM supplies the intelligence layer, providing contextual understanding, decision-making, and conversational interfaces that turn transactions into relationships.

Together, these layers form the core architecture for AI driven commerce, a new paradigm where AI agents autonomously search, negotiate, and transact across decentralized networks, reshaping how retail and finance operate in real time. By combining proven enterprise AI capabilities with decentralized data and payment technologies, Rezolve demonstrates how real commercial scale can meet the openness of decentralized finance.

Owning the Indispensable Infrastructure of the New Economy
“Data is the currency of the AI economy,” said Daniel M. Wagner, Founder & CEO of Rezolve Ai. “Every technological era has been defined by one company that built the indispensable infrastructure of its time. Oracle owned databases. AWS owned the cloud. Snowflake redefined analytics. With Smartpay and Subsquid, Rezolve Ai unites the complete infrastructure for autonomous commerce, data, intelligence, and payments in one ecosystem, positioning us to power global commerce in the blockchain economy. The SQD utility token, which is planned to be renamed, continues to power the Subsquid network; the planned rebrand simply aligns the network’s identity with Rezolve’s expanding AI-commerce ecosystem.”

“Subsquid was built to remove the barriers to accessing and using blockchain data,” said Marcel Fohrmann, Founder of SQD. “By joining forces with Rezolve, we believe we can accelerate our mission to make that data instantly usable for developers, enterprises, and AI systems building the decentralized data layer that connects AI, payments, and blockchain and forms the core infrastructure for agentic commerce at global scale.”

From Checkout to Data: One Intelligent Commerce Platform
Rezolve’s digital-asset checkout will now become even smarter, faster, and more adaptive once powered by Subsquid’s real-time data. For merchants and payment providers, this means faster settlement, lower transaction costs, and AI-driven insights that personalize offers and manage risk connecting the $100 trillion traditional finance system with the emerging decentralized economy.

Benchmark-Validated Performance
Benchmark testing showed Subsquid’s indexing engine to be over 2,000× faster in disaster recovery and 2× faster in real-time indexing than leading alternatives such as The Graph, while maintaining comparable query responsiveness. For commerce and retail, these gains translate into lower infrastructure costs, faster deployment, and fresher transaction data, delivering measurable value to AI-driven enterprises.

Rezolve expects the acquisition to accelerate development of its Brain Suite architecture, integrating real-time blockchain data for improved prediction, personalization, and transaction intelligence across retail and financial verticals.

SQD Utility Token and Treasury Strategy
The SQD token is a utility token for the Subsquid network supporting participation, access, and usage within its decentralized data ecosystem.

Rezolve intends to acquire SQD tokens (which will be rebranded in due course following regulatory and exchange approvals) equivalent to at least 1% of annual Rezolve Ai revenues each year, subject to applicable laws and market conditions, building a strategic treasury position aligned with the adoption of on-chain data and agentic commerce.

The acquisition underscores the growing importance of decentralized data infrastructure as a catalyst for AI-driven commerce, linking enterprise adoption with the innovation energy of Web3.

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Remington Industries Elevates Online Experience with Launch of BigCommerce B2B Edition https://martechseries.com/analytics/b2b-data/remington-industries-elevates-online-experience-with-launch-of-bigcommerce-b2b-edition/ Fri, 03 Oct 2025 13:33:30 +0000 https://martechseries.com/?p=387623 Remington Industries, a trusted distributor of high-quality industrial wire, has announced the successful upgrade of its online store to BigCommerce B2B Edition, a premier e-commerce solution designed specifically to meet the needs of business-to-business (B2B) buyers.

This change is part of Remington Industries’ continued commitment to providing an efficient, customer-focused online purchasing experience for businesses across the U.S. and internationally.

“Our customers rely on us for precision, high quality, and customer service. By upgrading to BigCommerce B2B Edition, we’re making it easier than ever for businesses to source the wire and value-added services they need, quickly, securely, and at scale,” said Josh Hagen, President of Remington Industries.

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Key Benefits for Customers

BigCommerce B2B Edition provides a range of new features designed to simplify and enhance the buying process for professional purchasers. Some of the key functionality includes:

  • Company Accounts & User Roles: Businesses can create multi-user accounts with custom roles, approvals, and purchasing controls.
  • Custom Pricing & Catalogs: Access to negotiated pricing, volume discounts, and product catalogs tailored to specific industries or buyers.
  • Streamlined Ordering: Faster reorders, saved shopping lists, and quick order functionality for bulk or repeat purchases.
  • Quoting Tools: Easy request-for-quote options and direct sales team support to simplify complex purchasing needs.
  • Self-Service Portals: Buyers can manage orders, invoices, and account information on their own schedules.

Custom Solutions to Meet Customer Needs

The upgrade combines personalized customer service with cutting-edge technology. Remington Industries is also well known for offering value-added services to best meet customer needs, including wire that is cut to specific lengths, stripped, and terminated. The team also offers custom coil winding, cable assemblies, and 3D printing services.

“Similarly to our custom services, we see this upgrade as more than just technology; it’s about empowering our customers to do business with us on their terms.” said Mr. Hagen.
Visit the Remington Industries website and log in or register to explore the new B2B functionality: https://www.remingtonindustries.com/

About Remington Industries

Remington Industries is a distributor and supplier of industrial and electrical wire, serving businesses and consumers across the U.S. and internationally. With a focus on quality, reliability, and customer service, Remington Industries provides a vast range of wire spools and kits, much of which is made in North America. This trusted electrical wire distributor operates in Johnsburg, Illinois, and additionally offers wire processing, coil winding, and 3D printing services completed in-house to support project efficiencies in industries ranging from electronics to manufacturing.

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