{"id":370565,"date":"2024-12-09T16:37:01","date_gmt":"2024-12-09T11:07:01","guid":{"rendered":"https:\/\/martechseries.com\/?p=370565"},"modified":"2024-12-09T16:37:01","modified_gmt":"2024-12-09T11:07:01","slug":"martech-seriess-marketing-technology-highlights-of-the-week-featuring-adobe-kaltura-amagi-and-more-in-martech","status":"publish","type":"post","link":"https:\/\/martechseries.com\/mts-insights\/staff-writers\/martech-seriess-marketing-technology-highlights-of-the-week-featuring-adobe-kaltura-amagi-and-more-in-martech\/","title":{"rendered":"MarTech Series\u2019s Marketing Technology Highlights of The Week Featuring \u2013 Adobe, Kaltura, Amagi and more in martech"},"content":{"rendered":"

Catch up with the latest AI driven innovations in marketing and media while discussing how the newest martech from around the world is changing the end to end marketing game from this week’s martech highlight:<\/h3>\n

________<\/p>\n

Marketing and Marketing Tech Quote-of-the-Week!<\/strong><\/h3>\n

Adtech is leveling the playing field by making high-performing ad channels, like creator integrations, accessible at scale. Innovations like AI-driven matching, predictive analytics, and automated workflows are shifting the focus from transactional ad buys to meaningful, performance-driven partnerships.<\/p>\n

– \u00a0Arthur Leopold, co-founder and CEO at Agentio<\/a><\/p><\/blockquote>\n

MarTech Shout-out-of-the-Week!<\/strong><\/h3>\n
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Shirofune<\/strong><\/h2>\n

Japan’s No1. Search and Social marketing platform is launching in the US starting 2023. Shirofune has<\/span>\u00a0<\/span>91% market share in Japan and it’s been used by top digital agencies like Dentsu or Rakuten, as well as<\/span>\u00a0<\/span>numerous small agencies and advertisers.<\/span><\/h2>\n<\/blockquote>\n

 <\/p>\n

Top MarTech News of The Week: 02nd<\/sup> to 6th<\/sup> December 2024<\/strong><\/h3>\n